
/ WE ARE EASY
We give companies back control
Our mission is data sovereignty. Trends come and go – we build infrastructure that lasts. For sustainable growth and long-term security.
Meet the teamAt EASY-M, we believe data sovereignty isn't a luxury – it's the foundation of every modern business. Our mission is to finally bring marketing teams and data protection officers to the same table and resolve the old dilemma between growth and compliance. We know the challenge you face: marketing needs precise data to make decisions, while legal demands absolute security. All too often, that leads to risky workarounds or flying completely blind. We're changing that.
We're not just another analytics tool with colorful dashboards. We build the infrastructure for the post-cookie era. Our technology moves data collection from the insecure browser to the controlled server. The result is a system built for clarity: precise attribution that doesn't just comply with data protection laws but makes them the standard. Whether you're a scaling start-up or an established corporation, EASY-M delivers the technical excellence "Made in Germany" that your IT demands and the performance insights your marketing needs.
What drives us is simple: in a world of "walled gardens" and tech giants, your customer data should belong to you – transparent, independent and safe from third-party access. Complexity in digital marketing may be unavoidable, but chaos isn't. We're building EASY-M to bring structure to your data flows. We're not here to overload you with features. We're here to give you a stable foundation for the future. That's our commitment – and we keep it as EASY as possible.
Markus Wigbels
Founder & CEO

/ EASY-M at the BVDW
Expertise that sets standards.
As an active member of the Bundesverband Digitale Wirtschaft e.V. (BVDW), we don't just develop software – we define tomorrow's tracking standards and secure the future of digital marketing.
2013
Joined the BVDW
2025
Took over as chair of the Affiliate Marketing focus group and the Tech Lab
650+
Companies in the BVDW for which we help shape regulatory and technical guidelines

Alessandro Nieddu
System Administrator

Alwina Leinweber
Financial Accountant

Anja Heinicke
Head of Support

Daniel Hörenkamp
IT Project Manager

Daniel Steinweg
IT Operations

Darya Gorlova
Software Developer

Flemming Busman
Software Developer

Jan-Philipp Schmeißer
Technical Director

Jo-Ann Schneider
Technical Account Manager

Johanna Steinweg
Head of Frontend

Kevin Lenk
Head of Marketing

Leonie Engstfeld
Technical Account Manager

Marc Hess
Forever in our hearts

Markus Wigbels
CEO

Maurice Fletgen
Software Developer

Moritz Müller
Project and Customer Success Manager

Sandra Rivas
Software Developer

Sebastian Pacheco
Senior Project Manager

Stefanie Goede
Technical Account Manager

Tarik Böhnke
Software Developer

Alwina Leinweber
Financial Accountant

Markus Wigbels
CEO

Alessandro Nieddu
System Administrator

Daniel Hörenkamp
IT Project Manager

Daniel Steinweg
IT Operations

Darya Gorlova
Software Developer

Flemming Busman
Software Developer

Jan-Philipp Schmeißer
Technical Director

Johanna Steinweg
Head of Frontend

Marc Hess
Forever in our hearts

Maurice Fletgen
Software Developer

Sandra Rivas
Software Developer

Tarik Böhnke
Software Developer

Kevin Lenk
Head of Marketing

Moritz Müller
Project and Customer Success Manager

Sebastian Pacheco
Senior Project Manager

Anja Heinicke
Head of Support

Jo-Ann Schneider
Technical Account Manager

Leonie Engstfeld
Technical Account Manager

Stefanie Goede
Technical Account Manager

Bonnie
Happiness Manager

Emma
Happiness Manager

Günther
Happiness Manager

Kaya
Happiness Manager

Lennox
Happiness Manager

Lexie
Happiness Manager

Loki
Happiness Manager

Lucky
Happiness Manager

Marla
Happiness Manager

Nala
Happiness Manager

Pepsi
Happiness Manager

