/ October 14, 2026, 10:30 a.m.
Who still has time for this?
Be honest: how many hours a month do you burn manually uploading ad materials, reconciling CSV lists or hunting for new publishers? In this webinar, we'll show you how to break out of this operational hamster wheel, automate your affiliate infrastructure with AI, and import and export data from A to B in just a few clicks. Bye-bye Excel, hello leaving work on time!
The webinar is free and takes place online on October 14, 2026 at 10:30 a.m. It was last held as a workshop at Affiliate TactixX 2026.
The webinar is free and takes place online on October 14, 2026 at 10:30 a.m. It was last held as a workshop at Affiliate TactixX 2026.
Germany's best-known brands and performance agencies rely on the expertise of EASY-M
Your hosts
Anja knows the day-to-day on the client side, Markus knows the technology behind it. Together, they'll show you where the hours disappear in affiliate operations.
Anja Heinicke is Head of Customer Success at easy Marketing. As a former agency team lead (Artefact) and in-house manager of global partnerships (Yazio), she spent years running campaigns herself. In her current role, she bridges the gap between tech and business for Germany's biggest brands, such as OTTO, MediaMarktSaturn and Douglas.
Anja Heinicke, Head of Customer Success
easy Marketing GmbH
easy Marketing GmbH
Markus is the go-to mind for complex technology challenges in digital marketing. As Managing Director of easy Marketing and head of the Tracking Lab and the Affiliate Marketing focus group at the BVDW e.V., he plays a key role in shaping European tracking standards. For years, enterprise brands have relied on his expertise to build privacy-compliant, high-availability tracking architectures.
Markus Wigbels, CEO
easy Marketing GmbH
easy Marketing GmbH
/ CONTENT
What we'll show you in 45 minutes
Catch errors before they get expensive. Automatic alerts for tracking outages, sudden drops in numbers or unusual patterns in your program.
Reconciliation without CSV. Where the data comes from and why nobody has to export it anymore.
Find publishers instead of searching for them. How AI suggests suitable partners instead of handing you yet another list.
Data from A to B. Export to your existing systems in just a few clicks.
/ EASY-M at the BVDW
Expertise that sets standards.
As an active member of the Bundesverband Digitale Wirtschaft e.V. (BVDW), we don't just develop software – we define tomorrow's tracking standards and secure the future of digital marketing.
2013
Joined the BVDW
2025
Took over as chair of the Affiliate Marketing focus group and the Tech Lab
650+
Companies in the BVDW for which we help shape regulatory and technical guidelines
/ FAQ
Frequently asked questions
Everything you need to know about this webinar.
When does the webinar take place?
The webinar takes place fully online on October 14, 2026 at 10:30 a.m.
How much does it cost to attend the webinar?
The webinar is free of charge.
Will the webinar be recorded?
Yes. Everyone who registers receives the recording by email afterwards, even if they couldn't attend live. So go ahead and sign up even if the date doesn't work for you.
How long is the webinar?
About 45 minutes of presentation plus time for questions. We rarely go over an hour.
Who is the webinar for?
For anyone who runs an affiliate or partner program day to day, whether on the advertiser side or at an agency. You don't need any technical background.
Do I have to be an EASY-M customer?
No. Many attendees work with other systems, and the questions from this group are usually the most interesting.